Tesco, in partnership with Leading Edge Only, a global innovation marketplace, has announced the return of its highly acclaimed Tesco Agri T-Jam start-up pitch competition for 2025 and is actively seeking applications from pioneering start-ups with technologies focused on addressing key challenges within the agricultural sector.

The overall winner will also receive a potential trial with one of Tesco’s supply chain partners, providing a real-world platform to test and scale their innovation.

The winner of the 2025 Tesco Agri T-Jam will also be awarded Agri-TechE membership and a prestigious speaking slot at the Agri-TechE REAP conference, scheduled for 4th November 2025.  A speaking slot at the event will give this year’s winner a valuable platform to showcase their innovation to a highly engaged audience.

Successful applicants will gain invaluable opportunities, including fast-track introductions to Tesco’s extensive supplier network as well as expert feedback and dedicated mentoring from Tesco’s Sustainable Agriculture & Fisheries team.

Natalie Smith, Head of Sustainable Agriculture and Fisheries at Tesco, said: “We’re committed to developing and implementing innovative sustainable agriculture practices across our supply chains. Agri T-Jam is now an established gateway into the Tesco network for start-ups and innovators, and we’re hopeful the competition can help all our finalists further develop their work in the sector.”

Applications for the 2025 Tesco Agri T-Jam are now open and will close on Monday, June 30th, 2025. Start-ups with innovative technologies addressing the priority areas outlined are strongly encouraged to apply.

Following the application and rigorous selection process, up to ten promising start-ups will be shortlisted to present their innovations at the high-profile T-Jam pitch day.

Full details are at: Tesco Agri T-Jam is back: start-ups, get ready!