Have you got it?

James Dyson has got it. Steve Jobs had it. The people behind Uber, BrewDog and Innocent have got it: an innovative approach to business which enables them to disrupt the market, break the mould and succeed where others fail.

It’s that innovative spirit that Greater Lincolnshire’s new Innovation Council aims to nurture. The Innovation Council is led by the University of Lincoln, itself an innovative idea which has transformed the city since it opened in 1996. 

The university is a product of ambition, innovation and an appetite for risk, and those three elements are essential if Greater Lincolnshire businesses are to reach their full potential in the 21st century.

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